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Ares

From signups to active traders.

Improving the product journey and bringing more users into active trading.

September 15 – October 5, 2026 · 20 days

$2.1K → $133KDaily Trading Volume
18 → 46Active Traders
15 → 43Repeat Traders
~$500KCumulative Trading Volume

Work carried out by the Wild Labs founder while serving as Growth Lead at Ares, alongside the Ares team.

The Work

Challenge

Convert registrations into active traders.

Approach

Analyze the product journey, improve the user experience, and support acquisition through relevant marketing channels.

Results

Growth in daily volume, active traders and repeat traders over 20 days.

Performance

September 15 Ares chart: $2,096.68 daily trading volume, 18 active traders, 15 repeat traders
September 15, 2026 — Starting pointFull size ↗
October 5 Ares chart: $133,158.23 daily trading volume, 46 active traders, 43 repeat traders
October 5, 2026 — End of comparison periodFull size ↗

Chart percentages are normalized per series; they are not conversion or retention rates.

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